Tracking a competitor's customer acquisition strategy
I’m currently analyzing a few rival brands in my niche to see exactly what kind of audience they are attracting with their latest marketing campaigns. I want to see the specific profiles that are hitting their follow button daily so I can understand their buyer persona better. Is there a built-in feature or a reliable manual method to see a chronological list of a public profile's audience?
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Answers
I actually came across an industry guide on how to find out who recently followed an instagram account and why it matters https://www.lifestylejournal.co.uk/how-to-find-out-who-recently-followed-an-instagram-account-and-why-it-matters/ while I was looking for information, basically, it’s a breakdown of how tracking sudden audience shifts can reveal a competitor's target market and influencer partnerships. I haven’t tried all the manual sorting tricks myself, but I think it might be worth checking out while you’re still mapping out your business strategy, just to see what options are available. It definitely beats trying to guess who they are targeting by just scrolling randomly.